Speaker Development Program
- Have you been putting public speaking on your to-do list, but are still struggling to get it on your DONE list?
- Do you keep saying public speaking is something you want to do but can’t seem to make it a priority?
- When you start trying to figure out the ins and outs of public speaking, do you wonder, “Am I doing this right?”
If you answered yes to even one of these questions, then my Speaker Development Program may be the answer—unless you’re still committed to trying to figure it all out on your own! But why would you? Time and energy are precious commodities and you would save yourself both by working with a professional who’s going to help you:
- Organize your public speaking to-do list
- Get clarity around your topic, your signature talk/presentation, your ideal audience, etc.
- Help you build your signature talk
- Help you build and establish an online presence so you can present yourself as a speaker and an expert speaker in your topic/field
- Prepare you to share your content from the stage
ATP’s Speaker Development Program is a comprehensive 16-week program designed to take you from: “I want to be a Speaker” to “I am a speaker. When would you like to book me?”
This program is filled with guidance, accountability, encouragement, strategies, and information, all organized into a series of sequential steps that end with you being prepared to confidently start sharing your expertise from the stage.
The Speaker Development Program is broken into three distinct components:
Your Signature Talk: During the first 8 weeks you’ll:
- Figure out which aspects of your expertise and content are most likely to resonate with and engage your audience—while also positively impacting your business, career, and/or brand.
- Map out the sweet spot for where your expertise meets the needs of your ideal audience.
- Start outlining the signature talk that’s going to have people remembering you as a speaker for all the right reasons.
- Start filling in your talk’s outline with facts, stories, information, etc., so it flows, educates, and provides quality take-aways for your audience.
- Consider the various technologies (including PowerPoint) so you can decide what you’re going to be most comfortable with when you’re delivering your signature talk, and what’s most likely to keep your audience engaged.
- Make sure you have everything in place to wrap up your presentation as strongly as you began it.
Marketing Yourself as a Speaker: For the next 4 weeks, we’ll continue putting the finishing touches on your signature talk so you can begin to practice speaking it as if you were delivering it to a live audience. You’ll also be providing me with the information and materials I need to build out your Speaker One-Sheet, and your At the Podium Profile Page. These are two of the most valuable tools a speaker can have when they start marketing themselves as a speaker.
Delivering Your Signature Talk to Live Audiences: During the last 4 weeks, you’ll have the opportunity to deliver your signature talk in front of an audience—twice. I’ll be your first audience. Your next audience will be a small group of invited folks. We’ll also talk about the best practices and strategies for finding speaking opportunities so you’ll be able to actively start letting people know you’re a speaker with a presentation that’s ready to go!